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A unisex streetwear shop in Fitzroy, stocking great urbanwear labels was run down and lacking style. Working with an existing logo, a range of graphics were developed to inject a fun, youthful, urban vibe into the shop and merchandise. The graphics were applied to t-shirts, posters, flyers and signage, creating a new, stylistic look for the retail space.

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LISA PHELAN DESIGN

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I acknowledge that I am privileged to live and work on the land of Australia’s Traditional Custodians, and pay respect to First Nations people, and their Elders, past, present and emerging.